Gary is a Belarusian-American entrepreneur. He has been highly successful in multiple areas. Firstly, he is a Times bestselling author. On top of this, he is an in-demand public speaker and internet personality. He started his career as a wine critic, who expanded his family’s wine business considerably through the internet. He co-founded a restaurant reservation software company, Resy and Empathy Wines. Gary is now more well-known for his groundbreaking digital marketing and social media use. StoryShot #1: Today, The Possibilities Are Limitless Speaking of mastering things—there’s apparently one you don’t really need to master. And that one is the eighth thing that matters, the eighth essential: content. And the best thing about it: there’s no better platform to target your audience than Facebook. This is true even if you have a small budget. For readers not familiar with the earlier book, CRUSHING IT! includes a summary of the Crush It principles. I found this a valuable section, especially since I wasn’t familiar with the first book. The author boils it down to a pretty short list: “What really matters is a pretty short list: intent, authenticity, passion, patience, speed, work, and attention.” The author then discusses in detail each of these aspects.

If you were, then you would have been one of the hundreds of millions of pre-teens and teens who regularly use this platform to share very short videos. It isn't easy to establish your own successful brand and eventually monetize it -- it requires countless hours of studying trends, producing content, and engaging with others on the various social media channels. There is no time for leisure. The first months or even years can be hard, so you'll probably only make it through the trough of disillusionment if you are truly passionate about what you are doing.

School and the nine-to-five grind are not going anywhere… People are so scared they’ll be wasting time if they try to build a business, even when their time isn’t valuable.”

That’s why entrepreneurship is a young man’s game: you need a lot of stamina to get your business and your personal brand off the ground. If you’re earning what you need to live the life you want and loving every day of it, you’re crushing it.” How should you respond if someone close to you tries to belittle you or tells you that you are useless? Readers of CRUSH IT! published in 2009 will want to know what is different about CRUSHING IT! In this new book, author Gary Vaynerchuk includes lots of stories of folks successfully using the Crush It! principles. So this book is less of a “lecture,” and more of practical suggestions from others. In contrast to his earlier book, Gary isn’t the only one talking: “I want to introduce you to other entrepreneurs who have met with unbelievable success by following Crush It! principles.” In most chapters, a great deal of space is devoted to these stories. The idea is, see how others implemented the concepts. In 2018 he wrote one of the most empowering , life changing and impactful books called ‘crushing it’According to Gary and many other people who wrote their testimonies in this book It really is that simple. I would recommend to anyone who wants to create the life of their dreams through doing what they are passionate about. If you have read Gary’s other books, or paid attention to any of his content, there won’t be a whole lot of new information here. Which, is good because that means his message is consistent. However, what you will find is new information that’s more current than his 2009 book, Crush It. If you’re looking to start a new business venture, wherever point of that you may find yourself in, Gary offers practical tips on how to get started and be effective on any social media platform. Sure, some may read this and think it’s a load of bull. But I’ve implemented some of the things he has mentioned in this book, and others, and it’s benefitted my podcast. So, take my opinion for what you will.

Even if you have a comfortable day job, you should always look for new career possibilities on the web. Gary argues you will never be genuinely yourself and passionate about what you do if you work for someone else. So you get funny and fun stories, with their interesting "how it all started", and really inspirational ideas, that most of us might not consider, but are really successful today.This one statement seems to me to sum up the essence of the author’s business philosophy: “In a world where the standard is pretty much nothing, you have to be just altruistic enough.“ Because things will inevitably get rough. And if you don’t have passion for what you’re doing, when that happens, you’ll probably give up. We’re on this earth for only a short time,” writes Vaynerchuk, “and the bulk of our adult days are spent at work. It’s worth taking the steps necessary to make sure those hours are as rewarding, productive, and enjoyable as possible.” Patience Of course, you may think that you’re not interesting and that you’ve got no video skills whatsoever, but, as we said above, that is beside the point.

Fear of failure” – You don’t want to embarrass yourself or disappoint your family. Talk with those close to you about your idea; tell them that you expect to fail at first and will need their help. Work it out with your spouse.Gary is a speaker, a New York Times best selling author and business owner helping him to amass a huge net worth of 150 million dollars. Much better than waiting to master Adobe Premiere to start producing it, is to just start documenting your life, just like Vaynerchuk does (he employs a videographer who films almost everything he does, except confidential meetings and bathroom visits). I appreciated Gary's focus on being authentic and showing your personality. that felt validating; just because I use something for professional networking doesn't mean it can't be candid. In other words, the world is spinning fast nowadays, so gravitate toward things that will make you more efficient and allow you to do your work faster. When building your personal brand, you have no choice but to start. Personal branding is vital in today’s culture, whether you’re an entrepreneur or not. Put yourself out there and let the world know what matters to you, your values, and what you can contribute. More importantly, do it in a wise and planned manner!