The TV campaign consists of 30- and 20-second ads which feature a drinking straw bouncing around the countryside on a search for the ultimate in fruity refreshment. The ads are supported by outdoor advertising. The straw, ladies and gentlemen, is the single-most, stupid and evil thing ever invented. If you drink through a straw you inflate your guts like Violet Beauregard. You also look about seven years old. And then you throw them away, at which point they find themselves on landfills, in canals – then out into our oceans and to the Great Pacific Garbage Patch, which contains more hazardous shit that MailOnline. Although it isn’t always openly displayed – some of the bigger brands it works with include Evian, Ralph Lauren and HSBC – which have now become part of the Wimbledon experience.

The three variants have been developed with 100% naturally sourced ingredients delivering a refreshing flavour. Refresh’d contains simply real fruit, spring water and naturally sourced stevia leaf extract. Available in two flavours – Raspberry & Apple and new Peach & Mango, the range will sport a brand-new look and unite the portfolio under its well-known brand name, helping retailers capitalise on the summer on-the-go opportunity.

How much does Wimbledon earn through its sponsors?

As the oldest tennis tournament in the world and the scene of sporting greats like Roger Federer and Serena Williams, SW19 provides an ideal platform for the Wimbledon 2019 sponsors. Champagne Lanson International managing director Paul Beavis, said: “We are absolutely thrilled to be continuing our long-standing – and very happy – relationship with everyone involved with this international tournament. Large The Meaty One, Large Veggie Sizzler, Doritos Cheesy Nachos, Potato Wedges, Chocolate Chip Cookie Dough, Pepsi Max (1.5L) Oppo’s products will be displayed throughout the competition and its technology incorporated into events.

As one of the Wimbledon 2019 sponsors, Slazenger will provide just over 54,000 balls for each tournament. It’s the UK’s largest national junior grass court tournament and those involved compete for the chance to play in the national finals, which are held on Wimbledon’s famous grass courts in August. British sports manufacturer Slazenger has become synonymous with tennis by having its logo on the Wimbledon balls. An advert with a straw #refreshedbyrobinsons @DrinkRobinsons Environmental issues. Change it please!The car manufacturer has previously supplied 170 luxury and high-performance vehicles throughout the tournament.

Since 2014, Stella Artois has supplied its distinct, crisp and slightly bitter-to-taste drink to tennis enthusiasts. The ‘Let there be fruit’ campaign aims to show kids and adults that whenever and wherever people are drinking water, there’s an opportunity to make it more enjoyable.”DealBot's initial message says it finds discounts on pizzas and sides, but some of the special offers we've looked at do include drinks and desserts. Each winner will receive 1x #SoberNotSorry hamper containing a range of Britvic soft drinks. No cash equivalent. The Robinsons partnership with Wimbledon, one of the most quintessentially British relationships in history, was born in 1935 when Robinsons’ original Lemon Barley Water was first served at Wimbledon to refresh players during breaks. Since then, Robinsons has sponsored The Championships annually and despite the ever-changing drinks industry, has maintained its position as a strong family favourite and one of the nation’s most trusted brands 4.

Sportcal’s head of sponsorship Conrad Wiacek says: “While Wimbledon could certainly generate far more sponsorship revenue than it currently does, by staying true to its values, it maintains the impression of a premium product that sponsors want to be associated with as opposed to a badging exercise.Robinsons introduces more flavour and excitement into soft drinks this summer with new delicious ready to drink offering Not only does Wimbledon put a premium on continuity – for example, Robinsons has been a partner since 1934, while Slazenger has been the official ball supplier for the tournament since 1902 – the tournament’s entire sponsorship strategy is based on having premium brands as long-term partners.