Starface x SpongeBob SquarePants Pimple Patches and Compact, Limited-Edition Hydrocolloid Patches, Absorb Fluid and Reduce Redness (32 Count)

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Starface is revolutionizing the acne care industry with first-of-its-kind decorative pimple patches and innovative products that transform breakouts—an experience historically thought of as negative and isolating—into moments of confidence, self-expression, and connection.

To celebrate the ingenuity and humor of their customers, Starface launched a billboard contest, giving people the opportunity to have their user-generated content turned into viral billboards in LA and NYC. The most popular piece of content featured was a customer Tweet that read “the Starface pimple patch stays on during sex,” which has since become a playful slogan of sorts among the Starface community. Starface also sees immense customer loyalty, with its repeat customer rate surpassing 55% on launch days. Taking cues from the streetwear and sneaker worlds, Starface has become one of the first and only brands to bring "drop culture" to the skincare category—as a result, many of the brand’s limited-edition launches garner significant waitlists and sell out within days.

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Starface has continued to create exciting ways for their customers to participate in the brand, including through viral collaborations with Sesame Street, SpongeBob SquarePants, and Hello Kitty. Each of these playful, nostalgic initiatives has been met with excitement from customers eager to add limited-edition items to their Starface “wardrobes.” She said this rejection of perfectionism works for a brand like Starface, which promotes the online acne positivity movement that has been embraced by Gen-Z influencers like Charli D’Amelio. He is voiced by Henry Winkler, who is best known for his work in the sitcom Happy Days as Fonzie, whom Sharkface is similar to. Accessibility and meeting customers where they are has never been more important. As an industry, we are moving further away from the mentality that exclusivity—especially when it comes to where your products are sold—is essential to preserving brand integrity. Every brand is different, but as consumers continue to look for ways to engage online and offline, it’s important to create new methods to expand your reach. Starface came onto the scene to pioneer a new approach, one that would glamourize and celebrate pimples with a first-of-its-kind patch designed to be worn as a decorative accessory. Today, the impact of their concept is clear—it’s difficult to scroll through social media without coming across someone wearing Starface, and it’s becoming commonplace to see people (including celebrities like Justin and Hailey Bieber, Bella Hadid, Dua Lipa, and Willow Smith) wearing them in public.

At home, SpongeBob finds a note from Sharkface that reveals he took Gary, and to go to the showdown to meet him again. After gearing up, SpongeBob heads to the showdown to fight The Pods, where Sharkface and the other sharks reveal that they are not a gang, but a dance troupe; the "intimidated citizens" were fans, their ban from the club was due to a dance accident, and Gary is their DJ for their dance-off against The Pods.Starface receives hundreds of pieces of user-generated content every month, a testament to the brand's highly engaged community and their excitement to incorporate Hydro-Stars into their daily lives. In a recent customer survey, 71% of Starface consumers said the brand helps them feel less stressed about having a breakout or acne. Starface surpassed 1.4M followers on TikTok, accumulating over 160.7M views with 24.6M engagement. Across 1,165 videos, Starface's average engagement rate reached 15.11% with 76.8K shares. With an authentic and on-the-pulse approach to marketing, collaborations, and social media, Starface has built a unique and immersive universe that fosters connection and community amongst their customers. As they talk, Sharkface then hears the telltale sounds of The Pods, The Sharks' rivals, and are about to start something when the police intervene. Sharkface comments that they'll meet The Pods at the showdown, but SpongeBob refuses to go. Sharkface warns SpongeBob to not disappoint The Sharks before driving off.